In the web world, UI or what is known as “User Interface” is the link between the technical functions that are applied and formed by the programmer person and the visual results that are shown and used by the user. It can be seen and transmitted as the users’ behaviors on the websites.
That’s why, here comes the need to have a “customized” user interface to ease the way of navigation for the users. The term “User Interface Customization” stands for customizing the website’s interface in a friendly way that helps the user to engage and interact easily on the website. It includes each and everything that is related to websites; starting from navigation and ending with page layout. As a business owner, it is a vital thing to you as it creates an optimal interaction between your business and your clients.
Nowadays, it is worth mentioning that having a friendly user interface is an important element of web development. It allows the user and helps him to navigate and interact with your website and the offered products. However, it of course will impact your business and became a known landmark among the customers.
User interface customization became a vital technique that shall be abided to increase the user engagement and interaction. It eases the way that the users interact with the website which definitely will affect the business’s reputation.